I Stand With Immigrants
Type
Cultural Campaign
Partners
15+ Non-profits and Businesses
Role
Digital Lead
Date
2021 - 2023
Managed all of the @IAmAnImmigrant social accounts throughout the year and Immigrant Heritage Month, a yearly national celebration of the contributions and diverse cultures across the United States.
Responsibilities Included:
Work alongside contractors to ensure culturally diverse content was created and delivered accurately.
Assisted in live events where celebrities and influencers engaged with the brand.
Traveled, attended, and provided live social coverage of on-site activities nationwide.
Highlighted the work of non-profit partners for added visibility of their community impact.
Recruited and worked alongside impacted immigrant populations to create content highlighting their stories and contributions.
Supported the creation of digital content for annual digital activations such as To Immigrants With Love and ISWI Day of Action.
Increased the digital footprint of I Stand With Immigrants by repeatedly increasing their social metrics.